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Snack Right Super Foods Inc., doing business as Brad’s Raw Chips, is recalling specified bags of Brad’s Crunchy Kale and Brad’s Veggie Chips Kale because they may contain thallium. About 25,000 bags are estimated to be in commerce; consumers should check product and lot details, stop eating affected products and discard them. The source does not report confirmed illnesses linked to the recall.
Snack Right Super Foods Inc., which does business as Brad’s Raw Chips, is recalling specified bags of Brad’s Crunchy Kale and Brad’s Veggie Chips Kale because they may contain thallium, according to a November 3 report by Food Safety News. About 25,000 bags are estimated to be in commerce. Consumers who have an affected product should stop eating it and discard it.
The recalled products were distributed nationwide through KeHE Distributors and United Natural Foods Inc. (UNFI), and were also sold directly to five individual consumers. Distribution took place between October and December 2025. The recall covers only products and lot numbers identified in the recall notice, not every Brad’s kale product.
Affected products include 2-ounce bags of Brad’s Crunchy Kale Original, UPC 813104021679, in lots 33525-1, 33525-2 and 33525-3, with a Best By date of February 1, 2027; lot 34525-1, Best By February 11, 2027; and lot 35125-2, Best By February 17, 2027. Also included are 2-ounce bags of Cheeze It Up, UPC 813104021877, lot 35025-3, Best By February 16, 2027, and Radical Ranch, UPC 813104020726, lot 29425-1, Best By December 21, 2026.
The notice also lists 3-ounce bags of Brad’s Veggie Chips Kale, UPC 854615002054: lot 33225-3, Best By January 28, 2027; lot 33325-2, Best By January 29, 2027; lot 33425-1, Best By January 30, 2027; and lot 33525-1, Best By February 1, 2027. Customers should compare the UPC, lot number and date on the bag with this list. The company is not offering refunds, and the products should not be returned to the store.
Health Risks and Consumer Action
The recall matters because thallium exposure can cause serious health effects, and the affected products may still be held in households or available through distribution. Food Safety News reports that possible effects of acute or chronic exposure include gastroenteritis, peripheral nerve damage and hair loss. The recall notice does not establish that every bag contains thallium or specify the level in each affected lot; it identifies products that may contain the metal.
Consumers should not taste or continue eating an affected product. The stated advice is to discard the bag, rather than return it for a refund. Anyone concerned about possible exposure can contact a health professional or local public health authority for advice, particularly if they have eaten the product and feel unwell. The source material does not describe symptoms or provide a medical assessment for individual consumers.
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Earlier Testing in California
The recall follows public health attention to the products earlier in 2026. In May, the California Department of Public Health advised consumers not to eat certain Brad’s Plant Based products after investigating an inquiry from one person with elevated thallium levels. The department collected samples from retail stores in the Sacramento area, and laboratory testing found elevated levels in multiple varieties, according to the source report.
The company initiated the recall after the U.S. Food and Drug Administration advised it that thallium was present in tested products. The report says the manufacturing process did not introduce the contaminant. It describes kale as a brassica crop that can take up elements from soil; dehydration removes about 85% to 90% of the product’s water, concentrating elements already in the fresh kale. This is the reported explanation for how thallium in raw kale could become more concentrated in a dried snack, not a claim that the process created the metal.
Thallium is a naturally occurring metal found in soil and sulfur-based minerals. Kale, cabbage and radish belong to the Brassicaceous family, plants that can take up thallium from their growing environment. The recall information does not identify a particular farm, soil source or point in the supply chain as the origin of the contamination.
“Consumers were advised not to eat certain Brad’s Plant Based products.”
— California Department of Public Health, as summarized by Food Safety News
Contamination Scope Still Unclear
The available source does not state the thallium concentration measured in each affected product or say how many of the estimated 25,000 bags tested positive. It also does not identify the growing location or explain how the metal entered the kale. The statement that products may contain thallium should not be read as confirmation that every bag in every listed lot is contaminated.
The report describes an earlier inquiry from one individual with elevated thallium levels, but does not establish that the person’s result was caused by eating these products. It does not report confirmed illnesses linked to the recalled snacks or give a total number of people who may have consumed them. Further details about testing, exposure and any investigation findings were not provided in the source material.
Check Bags and Follow Updates
Consumers should compare bags with the listed product names, UPCs, lot numbers and Best By dates. If a bag matches, stop consuming it and discard it; the company says refunds are not being offered and the product should not be taken back to the retailer. People who have questions about possible exposure can seek advice from a healthcare professional or public health authority.
Further information could clarify test results, the number of affected bags found to contain thallium and the source of the metal. The supplied report does not give a deadline for the recall, announce additional lots or describe a next scheduled update. Consumers and retailers should consult current notices from the company and relevant food-safety agencies for any changes to the affected-product list.
Key Questions
Which Brad’s products are included in the recall?
The recall covers specified lots of Brad’s Crunchy Kale Original, Cheeze It Up and Radical Ranch, plus specified lots of Brad’s Veggie Chips Kale. Match the bag’s UPC, lot number and Best By date against the full list above; the recall is not described as covering every product from the brand.
What should I do if I have a recalled bag?
Stop eating it and discard it. The company says not to return the product to the place of purchase, and refunds are not being offered.
Does the recall mean every affected bag contains thallium?
No. The products are recalled because they may contain thallium. The source does not say how many bags tested positive or provide results for each individual bag.
Have illnesses been confirmed?
The source material does not report confirmed illnesses linked to the recalled chips. It mentions an earlier inquiry involving one person with elevated thallium levels, but does not establish that the products caused that result.
Why can kale chips contain more concentrated elements than fresh kale?
According to the report, kale can take up elements from soil, and dehydration removes about 85% to 90% of the product’s water. That can concentrate elements already present in the fresh kale; the report says the manufacturing process did not introduce the contaminant.
Source: foodsafetynews.com
